Path 2 Purchase - RETAIL - New Product Release

LONDON, UK. Chatterbox Labs, the leading provider of machine learning and NLP technology that monetizes real-time short form social data, are pleased to announce the release of "Path 2 Purchase – RETAIL."

Chatterbox Labs have developed an extensible NLP Framework that allows strategic partners to build real-time NLP products within days to suit industries and use cases, and the framework is adept at dealing with market dynamic changes. Chatterbox Labs’ leading product, Path 2 Purchase, monetizes real-time data streams to cut through the noise in billions of online conversations and pinpoint high value in-moment buyers across their path to purchase.

"Path 2 Purchase - RETAIL" is specifically focused on identifying in real time pre-purchase intent in social data for the retail sector. We identify any consumer expressing an interest, consideration and lead validated intent to buy a retail item either in a physical store, via e-commerce and other online channels. "Path 2 Purchase – RETAIL" has been specifically developed to enable our partners to offer their clients unparalleled accuracy in pin pointing pre-purchase intent amongst consumers on social data in real-time.

With major shopping events around this time of year, including Black Friday, Cyber Monday and Christmas, consumers on social data networks are actively stating the choice they are seeking to make; which stores to visit, which items they are going to buy and which deals they are going to use. Every sector we roll out has specific characteristics in the type of pre-purchase intent being expressed online. Within retail we pick up data such as:

Interest: "i want new shoes or nike gift cards“

Consideration: “@macys this black friday, do you have any deals on entertainment centers or media cabinets?"

Lead Validation (Buy): " hella buying more nike compression shorts on black friday 😭”

Our partners can in real-time find this information and provide it to their customer to act ‘in’ the moment. The opportunity to monetize in real-time, to influence or close the deal is where Chatterbox Labs are really disrupting the market.

Chatterbox Labs are a Data Science company operating in the areas of Machine Learning & Natural Language Processing (NLP) technology. Having spent 6 years in academia completing our multi-lingual machine learning technology framework and product suite, we are commercially exploiting the $116bn market opportunity including monetising real-time short-form social data in global markets. Our patent pending technology is disrupting commerce markets by pinpointing the ‘in’ moments on the consumer path to purchase.

For more information, please contact Andrew Watson, VP Strategic Alliances or visit our web site